
Turn Shallow Avatars Into Real,
Behavior-Backed Profiles
Built for Brands Who Know
Your Best Customer Isn’t Who You Think It Is
The CIM uncovers the customer who converts, what they care about, and the emotional story they respond to—so you can stop testing in the dark and start marketing with confidence.
Powered by real customer insight
Built to help your creative scale, not drown you in tasks
Your team doesn’t need another 50-page customer profile deck. They need a system that reveals who your customers really are connects those insights to creative so every ad you launch is clear, consistent, and built to scale.

1. Choose What You Want to Understand
Tell us the customer truths you want uncovered. The CIM then aligns the survey to your goals so the insights reflect what actually matters to your brand.

2. We Build Your Custom CIM Survey
We turn your goals into a psychology-backed survey designed to surface the emotional, identity, and behavioral patterns you can’t get from basic research.

3. We Test It With Real Cold Audiences
Your survey goes to fresh, bot-stripped respondents so the data reflects real human behavior—not bias, warm fans, or recycled responses typical of standard research.

4. You Get the Full Picture and Clear Direction
You receive a full report with developed avatars, emotional drivers, behavior patterns, and messaging maps—plus a strategy your team can act on immediately.
Hire the system that thinks like a creative strategist (for a fraction of the cost)
TetherOS is the smartest hire you'll never have to manage.
Starter
👉 Best for solo founders or small teams who need to step up to that next level, get systems in place, and start getting consistent creative wins.
Growth
Most popular
👉 Best for 6-10 person creative teams who are ready to grow fast, adopt a system that will help you get predictable growth without extra payroll.
Custom
👉 Best for 10+ person agencies scaling past 7-figures so you can streamline, build with intention and get full control of your agency ops.
No long contracts. No confusing tiers. Just the right data, more clarity, and more scale exactly when you need it.
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"I tested one trend Sarah posted...it spent $30K so far at a 2X ROAS." - A.E.

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