78+ Customers
Turn their hidden motivators into profitable marketing strategies.
Drop your CPA by up to 40% with emotional, behavioral, and identity insights from Tether.
Trusted worldwide by leading brands
Insights
Know Why They Buy
Before They Do
Most customer data is just noise. We cut through it.
Tether Insights goes beyond basic analytics to uncover why your customers buy—so you can craft marketing that actually works. Our qualitative, behavior-based insights reveal the subconscious motivators behind their decisions, helping you create ads, messaging, and offers that convert.
Turn Insights into Profit
Stop wasting budget on ads, landing pages, and emails that don’t convert. Our insights show exactly what motivates your audience, so you can focus on what works.
Stop Overspending on Ads That Flop
Make smarter, data-driven decisions that stretch every ad dollar further. Reduce trial and error with proven, behavior-driven strategies that deliver consistent results.
Scale
Guess Less, Grow More.
While your competitors are stuck guessing over and over….you’ll know exactly what makes your customers tick.
At Tether Insights, we go beyond post-purchase surveys and vanity data. We analyze deep behavioral patterns, emotional triggers, and cultural signals that influence buying decisions—so you can create marketing that actually works.
Smarter Targeting
Ditch the guesswork and focus on what truly moves your customers to act, so you can cut costs across the board.
Scale Confidently
Leverage emotional, behavioral, and cultural insights that give you a clear path to growth—without needing to flood the market with ads.
Real Brands. Real Wins.
Over 40 brands have ditched guesswork and unlocked behavior-driven marketing. Here’s what happened next:
4.07 NC ROAS from 9 statics in just 14 days.
“The ads did really well and we're firing on all cylinders now.”
Johnny Hickey
CMO, perfectwhitetee
30% increase in CTR in just 2 weeks.
"You're doing something incredible that most people aren't.”
Joanna Wallace
Director of Paid Creative, HexClad
25% increase in revenue in just 6 weeks.
"We doubled our Facebook spend at a better ROAS."
Nate Lagos
VP of Marketing, Original Grain
"We saw a 25% Increase in Revenue in Just 6 Weeks."
"We doubled our Facebook spend at a better ROAS." – Nate Lagos, VP of Marketing, Original Grain
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"I've always followed your advice. Seen a 64% drop in CPA in some accounts!" - Paolo S., Media Buyer
Frequently Asked Questions
You’ve got questions, we’ve got answers (lots of them).