78+ Customers
Quant + Qual Research,
Finally Built to Go Deeper.
Tether helps modern marketers run deep quant + qual studies that uncover emotional, behavioral, and identity-driven insights — without the agency overhead — by combining human strategy with AI-powered research workflows.
Trusted worldwide by leading brands:
Insights
Your End-to-End Research Engine
Tether runs quant + qual studies from brief to delivery — revealing what your customers truly care about, so you can market with clarity and conviction.
Scale
Guess Less, Grow More.
While your competitors are stuck guessing over and over….you’ll know exactly what makes your customers tick.
At Tether Insights, we go beyond post-purchase surveys and vanity data. We analyze deep behavioral patterns, emotional triggers, and cultural signals that influence buying decisions—so you can create marketing that actually works.
Smarter Targeting
Ditch the guesswork and focus on what truly moves your customers to act, so you can cut costs across the board.
Scale Confidently
Leverage emotional, behavioral, and cultural insights that give you a clear path to growth—without needing to flood the market with ads.
Real Brands. Real Wins.
Over 40 brands have ditched guesswork and unlocked behavior-driven marketing. Here’s what happened next:
4.07 NC ROAS from 9 statics in just 14 days.
“The ads did really well and we're firing on all cylinders now.”
Johnny Hickey
CMO, perfectwhitetee
30% increase in CTR in just 2 weeks.
"You're doing something incredible that most people aren't.”
Joanna Wallace
Director of Paid Creative, HexClad
25% increase in revenue in just 6 weeks.
"We doubled our Facebook spend at a better ROAS."
Nate Lagos
VP of Marketing, Original Grain
"We saw a 25% Increase in Revenue in Just 6 Weeks."
"We doubled our Facebook spend at a better ROAS." – Nate Lagos, VP of Marketing, Original Grain
The Tether Signal: Sign Up to Get FREE Market Insights Delivered Right To Your Inbox
"I've always followed your advice. Seen a 64% drop in CPA in some accounts!" - Paolo S., Media Buyer
Frequently Asked Questions
You’ve got questions, we’ve got answers (lots of them).